From a Spendthrift to a Savvy Consumer: The Simple Trick That Transformed My Habits

One day at work a couple of years back, an alert popped up on my phone: my salary had been deposited. It was a fair amount for a someone still at university, so I did my usual payday ritual: I opened every single retail application on my device. From Amazon to Zara, the list was endless. Within the space of an hour, I had parted with £90 on clothes, decorative items and a completely useless weighted blanket that never touched.

A few days later, I went online again and purchased a hairdryer. I already owned one, but reasoned another couldn't hurt. Then I added light strips and two shoes that weren’t even my size. This wasn't a new pattern. In reality, I’d been notorious for it ever since I could afford to buy my own things.

Whenever I felt anxious, exhausted or bored, I would doomscroll until it always ended in an unplanned shopping spree. My excuse was always: “Oh well, it’s just £5.” But £5 turned into £10, then £20, and continued.

I was never entirely certain why I did this. Maybe it was because I grew up in a low-income family, where we’d experience months without purchasing new clothes or anything to decorate the home. So any moment I had extra money, there was always a subconscious yearning for new and thrilling things. Or possibly, and definitely more likely, I was just financially irresponsible and gave in readily to the lure of consumerism.

A Revolutionary Approach

Eventually, I opted to experiment with something new. Before acquiring anything, I’d place it in my basket, wait 24 hours, then make a choice on whether to check out. The best part of this method was that it provided me time to think – something I’d never taken. For the first occasion since I turned 18, I began asking myself: “Do I actually require this? Is it within my budget?” Most of the time, the response was negative.

If I accessed Amazon, Depop or Zara and discovered products lingering in my cart, I’d remove them and begin anew. Using this method, I ceased acquiring goods that I knew deep down I would never use. I once considered purchasing three board games, but after waiting before going to the store, I realised I never actually engage with tabletop games.

I also wanted to buying a single-use camera for my first holiday to the coast. After pausing I recalled I possessed a smartphone, like everybody else, that has a perfectly good camera, and thus had no requirement to buy a dedicated camera.

The Enduring Benefits

It additionally means I am more selective about the things I do purchase, and I can finally look at my bank statements without feeling shame or embarrassment.

Naturally, there have been occasions I’ve slipped back into old patterns – it's human nature. The difference now is that I can identify the warning signs early, particularly when I’m rushing into a purchase. I’ve realised ennui is a strong trigger. It’s perhaps the primary motivator of my impulsive spending.

Modern culture exploits this idleness and our need for immediate satisfaction. That’s the reason, looking back, forcing myself to pause before purchasing has felt unexpectedly freeing. To be able to have command over my urges and reaffirming that I don’t need to expend my hard-earned money on non-essential goods feels as radical as it is straightforward.

Angela Perez
Angela Perez

A seasoned fashion journalist with a passion for sustainable style and trend forecasting.